# Tyfig

> Tyfig is a digital marketing agency specializing in social media marketing, SEO and Answer Engine Optimization (AEO/GEO), and content & influencer marketing.

## Company

- [Home](https://tyfig.com/): Marketing for how people actually search now.
- [About](https://tyfig.com/about/): Why Tyfig exists and who we work with.
- [Contact](https://tyfig.com/contact/): Get a free marketing and AEO visibility audit.
- [FAQ](https://tyfig.com/faq/): Answers to common questions about Tyfig's services, pricing, and process.

## Services
- [Social Media Marketing](https://tyfig.com/services/social-media-marketing/): Organic and paid social strategy across X, TikTok, Instagram, Facebook, and YouTube — built to grow reach and turn followers into customers.
- [SEO, AEO & GEO](https://tyfig.com/services/seo-aeo-geo/): Traditional search SEO plus Answer Engine Optimization and Generative Engine Optimization, so your brand ranks in Google and gets cited by ChatGPT, Perplexity, and Google AI Overviews.
- [Content & Influencer Marketing](https://tyfig.com/services/content-influencer-marketing/): Short-form video, long-form content, and influencer partnerships that build authority and give AI answer engines something worth citing.

## Guides
- [AEO vs SEO vs GEO — What's the Difference?](https://tyfig.com/services/seo-aeo-geo/aeo-vs-seo-vs-geo/): SEO optimizes for ranking in a list of search results; AEO optimizes for being the direct answer to a question; GEO optimizes specifically for being cited inside AI-generated responses like ChatGPT and Google AI Overviews. Most sites now need all three.
- [How to Get Cited by ChatGPT](https://tyfig.com/services/seo-aeo-geo/how-to-get-cited-by-chatgpt/): To get cited by ChatGPT and similar AI answer engines, structure content with a direct answer near the top, use question-phrased headings, add FAQPage and Article schema markup, and allow AI crawlers like OAI-SearchBot in robots.txt.
- [llms.txt Explained](https://tyfig.com/services/seo-aeo-geo/llms-txt-explained/): llms.txt is a plain Markdown file placed at a website's root that gives AI systems a curated index of a site's most important pages and what each one covers — similar in purpose to sitemap.xml, but written for language models rather than search crawlers.

## Case Studies
- [From 12K to 210K Followers in Eight Months](https://tyfig.com/case-studies/client-a-social-growth/): Northline Outdoor Gear grew from 12,000 to 210,000 combined social followers in eight months after Tyfig rebuilt their content strategy around platform-specific short-form video and a consistent posting cadence across TikTok, Instagram, and YouTube.
- [340% More AI-Cited Mentions in 90 Days](https://tyfig.com/case-studies/client-b-aeo-visibility/): Fernwell Health saw a 340% increase in citations across ChatGPT, Perplexity, and Google AI Overviews within 90 days of Tyfig restructuring their site around answer-first content, question-phrased headers, and FAQPage/Article schema markup.
- [A Product Launch That Sold Out in 72 Hours](https://tyfig.com/case-studies/client-c-influencer-launch/): Marlow Skincare sold out its debut product line within 72 hours of launch after Tyfig built a content and influencer campaign combining 14 micro-influencer partnerships with original founder-story video content ahead of launch day.

## Insights
- [How to Pick the Right Social Platform for Your Brand](https://tyfig.com/blog/picking-the-right-platform-for-your-brand/): Choosing a social platform should start with where your specific audience already spends time and what format matches your product, not with which platform is trending — TikTok favors visual, entertainment-led products while LinkedIn-style professional content favors B2B services.
- [A Schema Markup Checklist for Marketers (Not Developers)](https://tyfig.com/blog/schema-markup-checklist-for-marketers/): Marketers don't need to write JSON-LD by hand to benefit from schema markup — knowing which four schema types matter most (Organization, Service, FAQPage, Article) and briefing a developer correctly gets most of the SEO and AEO benefit.
- [Why Answer-First Content Wins in 2026](https://tyfig.com/blog/why-answer-first-content-wins-in-2026/): Answer-first content — leading every page or section with a direct, concise answer before any elaboration — is the single highest-leverage change most sites can make to get cited more often by AI answer engines like ChatGPT and Perplexity.