Insights

Tyfig's blog covers social media marketing, SEO, AEO/GEO, and content strategy — practical guides written for both human readers and the AI answer engines that increasingly sit between search and the customer.

June 10, 2026

How to Pick the Right Social Platform for Your Brand

Choosing a social platform should start with where your specific audience already spends time and what format matches your product, not with which platform is trending — TikTok favors visual, entertainment-led products while LinkedIn-style professional content favors B2B services.

June 24, 2026

A Schema Markup Checklist for Marketers (Not Developers)

Marketers don't need to write JSON-LD by hand to benefit from schema markup — knowing which four schema types matter most (Organization, Service, FAQPage, Article) and briefing a developer correctly gets most of the SEO and AEO benefit.

July 1, 2026

Why Answer-First Content Wins in 2026

Answer-first content — leading every page or section with a direct, concise answer before any elaboration — is the single highest-leverage change most sites can make to get cited more often by AI answer engines like ChatGPT and Perplexity.